Shopping on line can be easy, simple and save you lots of money. It can also take a lot of your time, frustrate you, and result in unwanted purchases. Now the same can be said for regular high street shopping, but with the vast opportunity presented by the Internet it will pay you to spend a few minutes reading this and understanding how to better optimize your Snickers shopping experience:

1. Compare - without doubt the biggest advantage that the Snickers offers shoppers today is the ability to compare thousands of Snickers at a time. This is a great thing, but not necessarily all the time! Too much can be daunting at times so take advantage of the great comparison sites and where possible let them do the hard work for you.

2. Research - if it has been said it will be on the internet. Ignorance is no longer a justifiable reason for buying the wrong thing. Take the time to research in detail everything that you could possible want to know about

3. Testimonials - don't know anybody that has bought a Snickers? Wrong! If the Snickers is good the internet will let you know. Use the Internet as a friend and get testimonials before you buy.

4. Questions - Got a question about Snickers then search the Forums, FAQ's, Blogs etc. Don't be afraid to ask .....

5. Reputation - Never heard of the company selling Snickers? Don't worry, no reason why you should know every company in the world, but you know someone that does! Use the internet to find out what people are saying about Snickers and build up a picture of their reputation for sales, returns, customer service, delivery etc.

6. Returns - still worried that even after all of the above your Snickers wont be what you want? Check out the returns policy. There is so much competition now that someone, somewhere is bound to offer the terms that you are comfortable with.

7. Feedback - happy with your Snickers then let people know, after all you are depending on others people input in your buying decision, so why not give a little back.

8. Security - check for the yellow padlock on the Snickers site before you buy, and the s after http:/ /i.e. https:// = a secure site

9. Contact - got a question about Snickers, or want to leave a comment then check out the sites contact page. Reputable companies have them and respond.

10. Payment - ready to pay for your Snickers, then use your credit card or PayPal! Be aware of companies that don't accept them, there may be genuine reasons but given the huge amount of choice you have when buying online there is no reason at all not to buy via credit card or PayPal.

This entry is about the confectionery named Snickers. For other uses, see Snickers (disambiguation).



Snickers is a candy bar made by Mars, Incorporated. It consists of peanut butter nougat topped with roasted peanuts and caramel covered with milk chocolate. Snickers FAQ, M&M/Mars Consumer Affairs Information. Article retrieved 2006-11-06. Snickers is the best selling candy bar of all time and has annual global sales of US$2 billion. http://www.usatoday.com/money/advertising/adtrack/2005-01-30-track-snickers_x.htm

The original Snickers was formerly sold as Snickers#Renaming of .22Marathon.22 in UK and Ireland in the United Kingdom and Ireland. The Marathon candy bar, Christian Science Monitor, Home forum 1999-03-18 More recently, Snickers#Snickers Marathon energy bars branded nutrition bars have been sold in some markets. Snickers Marathon - Long Lasting Energy Bar, Snickers Marathon corporate website. Article retrieved 2007-01-31.

History In the 1930s, the Mars family introduced its second brand, Snickers, named after one of their favorite horses. The candy bar was first sold for a nickel (United States coin). It is made by forming a nougat center into large slabs, which are cut to size once the caramel and peanuts have been added. After the centers are formed, they are coated with milk chocolate. The completed bars are inspected, wrapped, and packed for shipment.

From 1949 to 1952, Snickers was a sponsor of The Howdy Doody Show. The "fun size" bar was introduced in 1968. The following decades saw more Snickers varieties introduced. Snickers were particularly popular among movie-goers during the 1970s and early 1980s, outselling some of its important competitors at movie theaters. The Snickers brand is available at many list of supermarkets and stores worldwide. However, Snickers is not sold in Indonesia because the Indonesian National Health Committee has deemed the candy bars to be "The Devil cleverly hidden in a delicious yet not very nutritious treat that is packed with peanuts and just dripping with caramel and sweet, sweet chocolate."

In 1995, Snickers launched a website to support its sponsorship of Euro '96, a pan-European football (soccer) tournament. The website was groundbreaking in soliciting match previews and reviews from its visitors, who generated some 4,000 match reports, and the website won various international design, advertising and online community awards.

In the early 2000s, deep fried candy bars (including Snickers, and Deep fried Mars Bar) became quite popular at U.S. state fairs and in pubs around the U.K. and Australia, although they had been a local specialty in some Northern England and Scotland fish and chips since at least the mid-1990shttp://news.bbc.co.uk/2/hi/uk_news/scotland/4103415.stm.

In 2006, the UK Food Commission highlighted celebrity chef Antony Worrall Thompson's "Snickers pie", which contained five Snickers bars among other ingredients, suggesting it was one of the unhealthiest desserts ever; one slice providing "over 1,250 calories from sugar and fat alone", more than half a day's requirement for an average adult. The pie had featured on his BBC Saturday program some two years earlier and the chef described it as an occasional treat only.http://news.bbc.co.uk/1/hi/uk/4682508.stm

===Renaming of "Marathon" in UK and Ireland===In the UK and Ireland, it was originally sold under the name "Marathon". In October 1989, Mars standardised many of its global brand names and the name was changed to Snickers.For a few months before it changed the words "Internationally known as Snickers" were printed on the side of the Marathon wrapper.

For eighteen months thereafter, both names were retained on the wrapper— first with "Marathon" in large letters, then with "Snickers" in even larger letters.

The change of name attained some prominence in British and Irish popular cultures. As of 2006, it still occasionally appears as the subject or punchline of comedy routines.

Variations

Others include:

Snickers Marathon energy bars The "Snickers Marathon" energy bars are sold as an alternative to Power Bars, Clif Bar and similar rivals. The range includes:

These are available on both the US and UK markets.

Snickers Marathon is not to be confused with "Marathon", the former name for Snickers in the UK and Ireland.

Snickers Duo A replacement for the king size Snickers bar, sold in the UK. It was split into two separate pieces to conform to the September 2004 Food and Drink Federation (FDF) 'Manifesto for Food and Health'. Part of the FDF manifesto was seven pledges of action to encourage the food and drink industry to be more health conscious.Fleming, Nic (article author), Chocolate bars cut down to size, telegraph.co.uk. Article dated 2004-09-27, retrieved 2006-12-08. Quote is from Michael Jenkins (external affairs director at Masterfoods, as parent company was then known). Reducing portion size, clearer food labels, reduction of the levels of fat, sugar and salt were among the FDF pledges. Mars Incorporated pledged to phase out their king-size bars in 2005 and replace them with shareable bars. A Mars spokesman said: "Our king-size bars that come in one portion will be changed so they are shareable or can be consumed on more than one occasion. The name king-size will be phased out."These were eventually replaced by the 'Duo', a twin bar pack. Duos are the same weight as the king-size but split into two bars, the idea of which is to share or save one bar for another time. The packaging even has step-by-step picture instructions of how to open your 'Duo' into two bars, in four easy-to-follow actions. h2g2 (editors) The Rise and Fall of 'King-Size' Chocolate Bars (UK), h2g2 at bbc.co.uk. Article retrieved 2006-12-08. As Mars' stated fulfillment of their promise, the Duo format was met with criticism by the National Obesity Forum and National Consumer Council.Hickman, Martin, "Chocolate makers eat their words on king-size snacks", The Independent (London) (via find articles.com; article no longer online at independent.co.uk). Article written 2006-01-06, retrieved 2006-12-08.

Australian recall In July 2005, tens of thousands of Snickers and Mars Bars were pulled off New South Wales and Australian Capital Territory store shelves due to a series of threatening letters which resulted in fears the candy bars had been poisoned. Mars received three letters from an unidentified individual indicating that he planned to distribute poisoned candy bars to store shelves. The last letter he sent included a Snickers bar contaminated with a substance which was not identified. The letters claimed that there were seven additional candy bars which had been tampered with which were for sale to the public. As a precautionary measure, Mars issued the massive recall. Mars said that there was never any demand for money, only complaints directed to an unidentified third party. Snickers and Mars Bars were available in every other state except NSW and ACT, and during this time Twix became the best selling chocolate from Mars. Police never discovered any evidence of tampering in any of the bars that were recalled. "Mars, Snickers Recalled Due to Poison Threat", health.dailynewscentral.com. Article dated 2004-07-01.

Super Bowl XLI commercial On February 4, 2007, during Super Bowl XLI, Snickers commercials aired which resulted in complaints by gay and lesbian groups against the maker of the candy bar, Masterfoods USA of Hackettstown, New Jersey, a division of Mars, Incorporated The commercial, which had four alternate endings, showed a pair of auto mechanics accidentally touching lips while sharing a Snickers bar. Realizing that they "accidentally kissed", they, in three of the four versions, "do something manly" (mostly in the form of injury, including tearing out chest hair, striking each other with a very large pipe wrench, and drinking motor oil and windshield washer fluid). In the fourth version, a third mechanic shows up and asks if there is "room for three in this The Love Boat", an ending which gay rights groups found acceptable . The website for the commercials, since taken down, also featured Super Bowl players viewing the commercials and reacting with disgust to the "kiss". The website said that the commercials would be aired during the upcoming Daytona 500. Complaints were lodged against Masterfoods that the ads were Homophobia. Human Rights Campaign president Joe Solmonese is quoted as saying"This type of jeering from professional sports figures at the sight of two men kissing fuels the kind of anti-gay bullying that haunts countless gay and lesbian school children on playgrounds all across the country. Snickers Ad of Men Accidentally Kissing Pulled After Complaints From Gay Groups/ref>, FOX Business. Article retrieved 2007-10-17." Gay and Lesbian Alliance Against Defamation (GLAAD) president Neil Giuliano said "That Snickers, Mars and the NFL would promote and endorse this kind of prejudice is simply inexcusable." Masterfoods has since pulled the ads and the website. Super Bowl Controversy, FOX sports. Article retrieved 2007-02-06.http://www.thestar.com/artsentertainment/article/178962

References External links

This entry is about the confectionery named Snickers. For other uses, see Snickers (disambiguation).



Snickers is a candy bar made by Mars, Incorporated. It consists of peanut butter nougat topped with roasted peanuts and caramel covered with milk chocolate. Snickers FAQ, M&M/Mars Consumer Affairs Information. Article retrieved 2006-11-06. Snickers is the best selling candy bar of all time and has annual global sales of US$2 billion. http://www.usatoday.com/money/advertising/adtrack/2005-01-30-track-snickers_x.htm

The original Snickers was formerly sold as Snickers#Renaming of .22Marathon.22 in UK and Ireland in the United Kingdom and Ireland. The Marathon candy bar, Christian Science Monitor, Home forum 1999-03-18 More recently, Snickers#Snickers Marathon energy bars branded nutrition bars have been sold in some markets. Snickers Marathon - Long Lasting Energy Bar, Snickers Marathon corporate website. Article retrieved 2007-01-31.

History In the 1930s, the Mars family introduced its second brand, Snickers, named after one of their favorite horses. The candy bar was first sold for a nickel (United States coin). It is made by forming a nougat center into large slabs, which are cut to size once the caramel and peanuts have been added. After the centers are formed, they are coated with milk chocolate. The completed bars are inspected, wrapped, and packed for shipment.

From 1949 to 1952, Snickers was a sponsor of The Howdy Doody Show. The "fun size" bar was introduced in 1968. The following decades saw more Snickers varieties introduced. Snickers were particularly popular among movie-goers during the 1970s and early 1980s, outselling some of its important competitors at movie theaters. The Snickers brand is available at many list of supermarkets and stores worldwide. However, Snickers is not sold in Indonesia because the Indonesian National Health Committee has deemed the candy bars to be "The Devil cleverly hidden in a delicious yet not very nutritious treat that is packed with peanuts and just dripping with caramel and sweet, sweet chocolate."

In 1995, Snickers launched a website to support its sponsorship of Euro '96, a pan-European football (soccer) tournament. The website was groundbreaking in soliciting match previews and reviews from its visitors, who generated some 4,000 match reports, and the website won various international design, advertising and online community awards.

In the early 2000s, deep fried candy bars (including Snickers, and Deep fried Mars Bar) became quite popular at U.S. state fairs and in pubs around the U.K. and Australia, although they had been a local specialty in some Northern England and Scotland fish and chips since at least the mid-1990shttp://news.bbc.co.uk/2/hi/uk_news/scotland/4103415.stm.

In 2006, the UK Food Commission highlighted celebrity chef Antony Worrall Thompson's "Snickers pie", which contained five Snickers bars among other ingredients, suggesting it was one of the unhealthiest desserts ever; one slice providing "over 1,250 calories from sugar and fat alone", more than half a day's requirement for an average adult. The pie had featured on his BBC Saturday program some two years earlier and the chef described it as an occasional treat only.http://news.bbc.co.uk/1/hi/uk/4682508.stm

===Renaming of "Marathon" in UK and Ireland===In the UK and Ireland, it was originally sold under the name "Marathon". In October 1989, Mars standardised many of its global brand names and the name was changed to Snickers.For a few months before it changed the words "Internationally known as Snickers" were printed on the side of the Marathon wrapper.

For eighteen months thereafter, both names were retained on the wrapper— first with "Marathon" in large letters, then with "Snickers" in even larger letters.

The change of name attained some prominence in British and Irish popular cultures. As of 2006, it still occasionally appears as the subject or punchline of comedy routines.

Variations

Others include:

Snickers Marathon energy bars The "Snickers Marathon" energy bars are sold as an alternative to Power Bars, Clif Bar and similar rivals. The range includes:

These are available on both the US and UK markets.

Snickers Marathon is not to be confused with "Marathon", the former name for Snickers in the UK and Ireland.

Snickers Duo A replacement for the king size Snickers bar, sold in the UK. It was split into two separate pieces to conform to the September 2004 Food and Drink Federation (FDF) 'Manifesto for Food and Health'. Part of the FDF manifesto was seven pledges of action to encourage the food and drink industry to be more health conscious.Fleming, Nic (article author), Chocolate bars cut down to size, telegraph.co.uk. Article dated 2004-09-27, retrieved 2006-12-08. Quote is from Michael Jenkins (external affairs director at Masterfoods, as parent company was then known). Reducing portion size, clearer food labels, reduction of the levels of fat, sugar and salt were among the FDF pledges. Mars Incorporated pledged to phase out their king-size bars in 2005 and replace them with shareable bars. A Mars spokesman said: "Our king-size bars that come in one portion will be changed so they are shareable or can be consumed on more than one occasion. The name king-size will be phased out."These were eventually replaced by the 'Duo', a twin bar pack. Duos are the same weight as the king-size but split into two bars, the idea of which is to share or save one bar for another time. The packaging even has step-by-step picture instructions of how to open your 'Duo' into two bars, in four easy-to-follow actions. h2g2 (editors) The Rise and Fall of 'King-Size' Chocolate Bars (UK), h2g2 at bbc.co.uk. Article retrieved 2006-12-08. As Mars' stated fulfillment of their promise, the Duo format was met with criticism by the National Obesity Forum and National Consumer Council.Hickman, Martin, "Chocolate makers eat their words on king-size snacks", The Independent (London) (via find articles.com; article no longer online at independent.co.uk). Article written 2006-01-06, retrieved 2006-12-08.

Australian recall In July 2005, tens of thousands of Snickers and Mars Bars were pulled off New South Wales and Australian Capital Territory store shelves due to a series of threatening letters which resulted in fears the candy bars had been poisoned. Mars received three letters from an unidentified individual indicating that he planned to distribute poisoned candy bars to store shelves. The last letter he sent included a Snickers bar contaminated with a substance which was not identified. The letters claimed that there were seven additional candy bars which had been tampered with which were for sale to the public. As a precautionary measure, Mars issued the massive recall. Mars said that there was never any demand for money, only complaints directed to an unidentified third party. Snickers and Mars Bars were available in every other state except NSW and ACT, and during this time Twix became the best selling chocolate from Mars. Police never discovered any evidence of tampering in any of the bars that were recalled. "Mars, Snickers Recalled Due to Poison Threat", health.dailynewscentral.com. Article dated 2004-07-01.

Super Bowl XLI commercial On February 4, 2007, during Super Bowl XLI, Snickers commercials aired which resulted in complaints by gay and lesbian groups against the maker of the candy bar, Masterfoods USA of Hackettstown, New Jersey, a division of Mars, Incorporated The commercial, which had four alternate endings, showed a pair of auto mechanics accidentally touching lips while sharing a Snickers bar. Realizing that they "accidentally kissed", they, in three of the four versions, "do something manly" (mostly in the form of injury, including tearing out chest hair, striking each other with a very large pipe wrench, and drinking motor oil and windshield washer fluid). In the fourth version, a third mechanic shows up and asks if there is "room for three in this The Love Boat", an ending which gay rights groups found acceptable . The website for the commercials, since taken down, also featured Super Bowl players viewing the commercials and reacting with disgust to the "kiss". The website said that the commercials would be aired during the upcoming Daytona 500. Complaints were lodged against Masterfoods that the ads were Homophobia. Human Rights Campaign president Joe Solmonese is quoted as saying"This type of jeering from professional sports figures at the sight of two men kissing fuels the kind of anti-gay bullying that haunts countless gay and lesbian school children on playgrounds all across the country. Snickers Ad of Men Accidentally Kissing Pulled After Complaints From Gay Groups/ref>, FOX Business. Article retrieved 2007-10-17." Gay and Lesbian Alliance Against Defamation (GLAAD) president Neil Giuliano said "That Snickers, Mars and the NFL would promote and endorse this kind of prejudice is simply inexcusable." Masterfoods has since pulled the ads and the website. Super Bowl Controversy, FOX sports. Article retrieved 2007-02-06.http://www.thestar.com/artsentertainment/article/178962

References External links



 

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